On this page there’s 9 highlights (premium only) outlining what Costco are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 927 account selection examples.)
The screenshot was taken on June 29, 2016 and depicts Costco’s Account Selection. In total, we’ve reviewed 65 of Costco’s page designs. To see them all, visit the full Costco UX case study.
Research Guideline #638
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #637
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #640
Importance: Impactful · Multi-Platform
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Research Guideline #718
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #676
Importance: Essential · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #677
Importance: Essential · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #699
Importance: Detail · Multi-Platform
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Research Guideline #689
Importance: Detail · Single-Platform
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Research Guideline #734
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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