On this page there’s 2 highlights (premium only) outlining what Sears are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 893 account selection examples.)
The screenshot was taken on March 28, 2012 and depicts Sears’ Account Selection. In total, we’ve reviewed 59 of Sears’ page designs. To see them all, visit the full Sears UX case study.
Research Guideline #44
Importance: Detail · Single-Platform
Dig deeper: Underlying UX research
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Research Guideline #55
Importance: Essential · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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