On this page there’s 14 highlights (premium only) outlining what Adidas are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1011 cart examples.)
The screenshot was taken on May 8, 2019 and depicts Adidas’ Cart. In total, we’ve reviewed 59 of Adidas’ page designs. To see them all, visit the full Adidas UX case study.
Research Guideline #607
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #608
Importance: Impactful · Single-Platform
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Research Guideline #600
Importance: Impactful · Multi-Platform
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Research Guideline #603
Importance: Impactful · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #623
Importance: Essential · Multi-Platform
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Research Guideline #624
Importance: Detail · Multi-Platform
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Research Guideline #620
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #622
Importance: Essential · Multi-Platform
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Research Guideline #673
Importance: Essential · Single-Platform
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Research Guideline #650
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #732
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #549
Importance: Detail · Single-Platform
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Research Guideline #579
Importance: Essential · Multi-Platform
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Research Guideline #578
Importance: Detail · Multi-Platform
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