On this page there’s 3 highlights (premium only) outlining what Rakuten are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 857 delivery & shipping methods examples.)
The screenshot was taken on March 14, 2012 and depicts Rakuten’s Delivery & Shipping Methods. In total, we’ve reviewed 45 of Rakuten’s page designs. To see them all, visit the full Rakuten UX case study.
Research Guideline #37
Importance: Detail · Single-Platform
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Research Guideline #35
Importance: Impactful · Single-Platform
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Research Guideline #22
Importance: Detail · Single-Platform
Dig deeper: Underlying UX research
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