On this page there’s 2 highlights (premium only) outlining what Victoria’s Secret are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 103 gifting examples.)
The screenshot was taken on May 9, 2016 and depicts Victoria’s Secret’s Gifting. In total, we’ve reviewed 56 of Victoria’s Secret’s page designs. To see them all, visit the full Victoria’s Secret UX case study.
Research Guideline #650
Importance: Essential · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #646
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
This content is only available in Baymard Premium — get full access