On this page there’s 3 highlights (premium only) outlining what Toys'R'Us are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 852 intermediary category page examples.)
The screenshot was taken on March 17, 2016 and depicts Toys'R'Us’ Intermediary Category Page. In total, we’ve reviewed 35 of Toys'R'Us’ page designs. To see them all, visit the full Toys'R'Us UX case study.
Research Guideline #306
Importance: Impactful · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #318
Importance: Impactful · Single-Platform
Dig deeper: Underlying UX research
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Research Guideline #253
Importance: Essential · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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