On this page there’s 16 highlights (premium only) outlining what Grainger are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 825 intermediary category page examples.)
The screenshot was taken on May 2, 2018 and depicts Grainger’s Intermediary Category Page. In total, we’ve reviewed 56 of Grainger’s page designs. To see them all, visit the full Grainger UX case study.
Research Guideline #257
Importance: Impactful · Multi-Platform
Dig deeper: Underlying UX research
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Research Guideline #306
Importance: Impactful · Single-Platform
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Research Guideline #288
Importance: Detail · Multi-Platform
Dig deeper: Editor’s note, Underlying UX research
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Research Guideline #305
Importance: Impactful · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #278
Importance: Detail · Single-Platform
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Research Guideline #291
Importance: Impactful · Single-Platform
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Research Guideline #307
Importance: Impactful · Multi-Platform
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Research Guideline #309
Importance: Impactful · Multi-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #308
Importance: Impactful · Multi-Platform
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Research Guideline #260
Importance: Detail · Single-Platform
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Research Guideline #318
Importance: Impactful · Single-Platform
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Research Guideline #279
Importance: Impactful · Single-Platform
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Research Guideline #251
Importance: Essential · Multi-Platform
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Research Guideline #250
Importance: Impactful · Multi-Platform
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Research Guideline #255
Importance: Detail · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #252
Importance: Essential · Multi-Platform
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