On this page there’s 2 highlights (premium only) outlining what Sears are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1139 homepage examples.)
The screenshot was taken on February 27, 2015 and depicts Sears’ Homepage. In total, we’ve reviewed 59 of Sears’ page designs. To see them all, visit the full Sears UX case study.
Research Guideline #230
Importance: Essential · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #130
Importance: Essential · Single-Platform
Dig deeper: Underlying UX research
This content is only available in Baymard Premium — get full access