On this page there’s 9 highlights (premium only) outlining what Nike are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 1139 homepage examples.)
The screenshot was taken on December 13, 2013 and depicts Nike’s Homepage. In total, we’ve reviewed 98 of Nike’s page designs. To see them all, visit the full Nike UX case study.
Research Guideline #241
Importance: Detail · Single-Platform
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Research Guideline #273
Importance: Detail · Single-Platform
Dig deeper: Editor’s note, 1 extra image, Underlying UX research
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Research Guideline #242
Importance: Essential · Single-Platform
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Research Guideline #237
Importance: Essential · Multi-Platform
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Research Guideline #238
Importance: Impactful · Multi-Platform
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Research Guideline #249
Importance: Detail · Multi-Platform
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Research Guideline #248
Importance: Essential · Single-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #247
Importance: Detail · Multi-Platform
Dig deeper: 1 extra image, Underlying UX research
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Research Guideline #239
Importance: Detail · Multi-Platform
Dig deeper: Underlying UX research
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