On this page there’s 17 highlights (premium only) outlining what Nike are doing right and wrong. (Tip: use the arrows above or on your keyboard to navigate all 463 homepage examples.)
The screenshot was taken on May 16, 2024 and depicts Nike’s Homepage. In total, we’ve reviewed 98 of Nike’s page designs. To see them all, visit the full Nike UX case study.
Research Guideline #284
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #934
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research
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Research Guideline #889
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, 2 extra images, Underlying UX research
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Research Guideline #957
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research
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Research Guideline #240
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research
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Research Guideline #238
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research
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Research Guideline #1498
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research
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Research Guideline #958
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, 3 extra images, Underlying UX research
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Research Guideline #237
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, Editor’s note, 4 extra images, Underlying UX research
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Research Guideline #249
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #290
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 3 extra images, Underlying UX research
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Research Guideline #788
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #252
Importance: Essential · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research
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Research Guideline #1705
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, 2 extra images, Underlying UX research
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Research Guideline #250
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 1 extra image, Underlying UX research
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Research Guideline #1706
Importance: Impactful · Multi-Platform
Dig deeper: Implementation breakdown, UX advice, 4 extra images, Underlying UX research
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Research Guideline #1774
Importance: Detail · Multi-Platform
Dig deeper: Implementation breakdown, 1 extra image, Underlying UX research
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