28 of 30 annotated page designs:

Ann Taylor’s Order Returns

Violated High

Research Guideline #927

Importance: Impactful · Multi-Platform

Dig deeper: Editor’s note, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #894

Importance: Essential · Multi-Platform

Dig deeper: Editor’s note, 1 extra image, Underlying UX research

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Adhered High

Research Guideline #898

Importance: Impactful · Multi-Platform

Dig deeper: Editor’s note, 1 extra image, Underlying UX research

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Violated Low

Research Guideline #869

Importance: Essential · Multi-Platform

Dig deeper: Editor’s note, Underlying UX research

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Adhered High

Research Guideline #868

Importance: Essential · Multi-Platform

Dig deeper: Editor’s note, Underlying UX research

This content is only available in Baymard Premium — get full access