Baymard: 2011 and 2012

Here at Baymard we write three different categories of UX articles: 1) Research & Guidelines, 2) Case studies, and 3) Observations.

We know a lot of you started subscribing to our articles during the year (thank you!), so below is a list with some of our favorite articles from each of these three categories in case you missed them (or just want to revisit old favorites):

Best of 2011

Tip: scroll to the bottom for 2012 info and announcement.

1) Research & Guidelines

• Fundamental Guidelines Of E-Commerce Checkout Design – guest article on Smashing Magazine based on our Checkout Usability report
• 19 Ways to Simplify ‘Sign Up’ – our most popular article of the year with 2200+ tweets and 75 comments
• Form Field Usability: Avoid Multi-Column Layouts
• User Expectations: Create an Illusion of Space

2) Case Studies

• Case: 7 UX Considerations When Designing Lens Hawk
• Redesigning the Country Selector – guest article on Smashing Magazine with 4 UX design iterations
• Home Page Strategy: Category vs. Product
• Responsive Web Design and Mobile Devices

3) Observations

• Poor Copywriting – the UX Problem That Will Never Go Away?
• One Page Checkouts – the Holy Grail of Checkout Usability?
• Design Trend: Interfaces with Less Information

2012: Intensified UX Research Activities

In 2011 we’ve published the Checkout Usability research report. During 2012 we will intensify the research activities with a database with case studies of the checkout experience at the major e-commerce sites. This will of course also lead to a lot more research based UX articles going your way.

Thanks to all of you who read, tweet, and comment on our articles - we truly enjoy the interaction.

Have a wonderful 2012!

• Jamie & Christian