What’s this? Here you’ll find 485 “Shipping Address” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 123 e-commerce sites. (Note: this is less than 1% of the full research catalog.)
The shipping address represents the largest amount of typing the users have to perform during the checkout flow, and it’s therefore also where most sites have great potential to optimize users’ checkout experience, by reducing and easing typing of address and contact info. The most common severe issue is that 54% of sites neglect to address users’ privacy concerns.
More ‘Shipping Address’ Insights
Join 25,000+ UX professionals and get a new UX article every second week.
Join 25,000+ UX professionals and get a new UX article every second week.
Get full access to Baymard’s 78,000+ hours of research and empower your UX team and decisions.
Get Baymard to audit your site’s UX performance, compare it to competitors, and identify 40 areas of improvements.