245 ‘No Results Page’ Design Examples
What’s this? Here you’ll find 245 “No Results Page” full-page screenshots annotated with research-based UX insights, sourced from Baymard’s UX benchmark of 123 e-commerce sites. (Note: this is less than 1% of the full research catalog.)
It won’t always be possible to show search results — sometimes the store doesn’t have what the user is looking for, other times the search engine isn’t fully capable of understanding what the user searched for. In these cases, it’s important to have a helpful “No Results” page that guides the user back on track. However, our usability testing reveals that 68% of e-commerce sites have a “No Results Page” implementation that is essentially a dead-end for users, offering no more than a generic set of search tips.
More ‘No Results Page’ Insights
User Experience Research, Delivered Twice a Month
Join 25,000+ UX professionals and get a new UX article every second week.
User Experience Research, Delivered Twice a Month
Join 25,000+ UX professionals and get a new UX article every second week.
Premium Research
Get full access to Baymard’s 78,000+ hours of research and empower your UX team and decisions.
Audit Service
Get Baymard to audit your site’s UX performance, compare it to competitors, and identify 40 areas of improvements.
