7 ‘Video Games’ Sites Ranked by User Experience Performance
Use the interactive UX benchmark chart below to see the ranked UX performance of 7 leading e-commerce sites within ‘Video Games’ in the US and Europe. Each of the 7 video game sites has been manually rated across 367 different e-commerce UX elements, all based on Baymard’s 150,000+ hours of UX research.
This is a sub-set of the full benchmark which includes 123 e-commerce sites.
Case Studies
Click the colored dots to view in-depth case studies for each benchmarked site, or scroll down to see all case studies. You can also view the case study examples organized by type of page.
Overall UX Performance
367 Guidelines
Desktop Web
184 Guidelines
Homepage & Category Navigation
25 Guidelines
Homepage
6 Guidelines
Main Navigation
7 Guidelines
Category Taxonomy
6 Guidelines
Intermediary Category Pages
6 Guidelines
On-Site Search
12 Guidelines
Search Query Types & Search Autocomplete
7 Guidelines
Search Form & Search Results
5 Guidelines
Product Lists & Filtering
34 Guidelines
List Layout
5 Guidelines
List Item Info & Thumbnails
9 Guidelines
Filtering & Sorting: Filter & Sort Types
6 Guidelines
Filtering & Sorting: Interface, Scope & Logic
14 Guidelines
Product Page
48 Guidelines
Product Page Layout & Cross-Sells
13 Guidelines
Image Gallery UI
5 Guidelines
Product Images & Videos
6 Guidelines
Product Descriptions
7 Guidelines
The 'Buy' Section
7 Guidelines
User Reviews
10 Guidelines
Cart & Checkout
29 Guidelines
Shopping Cart & Gifting
9 Guidelines
Payment Flow & Order Confirmation
10 Guidelines
General Form Design and Usability
10 Guidelines
Customer Accounts
24 Guidelines
Account Creation
5 Guidelines
Account Drop-Down & Account Dashboard
8 Guidelines
'Your Account': Payments, & Newsletters
6 Guidelines
Account-Wide Navigation, Structure, & Information
5 Guidelines
Site-Wide Features
12 Guidelines
Mobile Web
183 Guidelines
Mobile Homepage & Category Navigation
24 Guidelines
Mobile Homepage
7 Guidelines
Mobile Main Navigation
6 Guidelines
Mobile Category Taxonomy
6 Guidelines
Mobile Intermediary Category Pages
5 Guidelines
Mobile On-Site Search
13 Guidelines
Mobile Search Query Types & Search Autocomplete
6 Guidelines
Mobile Search Form & Results
7 Guidelines
Mobile Product Lists & Filtering
33 Guidelines
Mobile List Layout
7 Guidelines
Mobile List Item Info & Thumbnails
10 Guidelines
Mobile Filtering & Sorting: Filter & Sort Types
6 Guidelines
Mobile Filtering & Sorting: Interface, Scope & Logic
10 Guidelines
Mobile Product Page
42 Guidelines
Mobile Product Page Layout & Cross-Sells
10 Guidelines
Mobile Image Gallery UI
4 Guidelines
Mobile Product Images & Videos
5 Guidelines
Mobile Product Descriptions
6 Guidelines
Mobile "Buy" Section
7 Guidelines
Mobile User Reviews
10 Guidelines
Mobile Cart & Checkout
32 Guidelines
Mobile Shopping Cart & Gifting
9 Guidelines
Mobile Payment Flow & Order Confirmation
10 Guidelines
Mobile "General Form Design and Usability "
13 Guidelines
Mobile Customer Accounts
20 Guidelines
Mobile Account Creation
4 Guidelines
Mobile Account Sign In & Dashboard
5 Guidelines
'Mobile Account': Addresses, Payments, & Newsletters
6 Guidelines
Mobile Account-Wide Navigation, Structure, & Information
5 Guidelines
Mobile Site-Wide Features
19 Guidelines
Case Studies
Deep dive into any of the 7 retail sites displayed in the scatter plot above.
34 page designs: desktop, mobile
28 page designs: desktop, mobile
38 page designs: desktop, mobile
36 page designs: desktop, mobile
29 page designs: desktop, mobile
38 page designs: desktop, mobile
27 page designs: desktop, mobile
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Industry
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